We have interviewed several Young professionals to gain more insight from their point of view. Micha participated in the IMI Lab in the spring semester of 2021. In this interview, you can read more about her experience during the IMI lab.
Can you introduce yourself?
I am Micha, 4th year communication student at the Hogeschool Inholland Rotterdam. I’m from Rotterdam myself, I do a lot with music and events. I am currently graduating, and more than a year ago I joined the IMI Lab.
Why did you choose IMI lab?
I completed an internship at Bird in Rotterdam because I wanted to work in the music and events industries. And I still work there. But I wanted to delve further into events. I figured that working on a creative project for Elrow would be amazing. And not in the old-fashioned manner of functioning, but rather in a new, creative manner. I also believe that the design thinking method is the right way of working in the industry.
What is your favorite music genre?
I actually listen to everything. The only thing I hate is commercial music. I grew up with hip-hop, I listen to that a lot. I also like electronic music, house, techno, soul, funk, disco, and house from the 80s/90s. It just has to sound good.
Do you ever visit a festival or concert?
Yes, I go to festivals quite often and in October I am going to Kendrick Lamar. I am very excited. I have also attended many small concerts in Rotterdam.
So which is the best place you’ve been to?
The best part was perhaps the Yardbird festival, but that was partly because I partly organized it myself. We had organized it in July, it was difficult to sell tickets. But after hard work, we still set up a festival with 3 stages, which was really cool.