PROJECT TRACK COURSE

Welcome to the CF Project Track course for the IMI Lab. This course takes you through the design process climb by climb, week by week.

Any questions? Ask your learning director theo ploeg.

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WEEK #2 + #3

Take a look at the introduction sheets to the first week (#1) of climb #4. Click here.

4.2.0 Use Storyscaping to connect your Value Proposition to your partner and target actors (audience/customers/users). The Organising Idea is the key here.

4.2.1 After you have defined your Storyscape, fill in the Business Canvas Model. Use both (Storyscaping and BCM) as a tool. Use them to get a better insight into your own process and help your partner understand how they can build on your work.

4.2.2 Now, finish your partner’s guide to ‘how to build upon your work without you being there anymore’. You’ll present your work on Friday the 10th and have a dialogue with the partner.

WEEK #1

Take a look at the introduction sheets to the first week (#1) of climb #4. Click here.

4.1.0 Make sure that your result/outcome has the right desirability by answering the following questions:

• Did you tackle the challenge you have defined?
• Is your result/outcome in line with your own values and those of your partner?
• Is your result/outcome in line with the IMI Lab goals (which ones and how)?

4.1.1 Now, redefine your Value Proposition. First, read this documentation by TU Delft and then fill in the Value Proposition Canvas.

WEEK #1 + #2

Take a look at the introduction sheets to the first two weeks (#1 + #2) of climb #3 below (click the image to go to the sheets in Teams).

3.1.0 Build your own Miro board by copying the content of this board here.

3.1.1 As a team, decide which concept or combination of concepts you are going to work on.

3.1.2 Watch this lecture about rapid prototyping by Tom Chi and get inspired: https://youtu.be/d5_h1VuwD6g.

3.1.3 Now, rephrase your concept in one sentence: ‘we believe that we can achieve [goal] for [actors] with [our concept].

3.1.4 Make a list of questions that need to be answered to know what the best ‘solution’ is.

3.1.5 Decide which questions are the most important and start building ways to find your answers. Happy prototyping!

WEEK #3

In week #3, #4 & #5, we work on our prototypes.

3.3.1 Make sure to build a minimum of one prototype and test it with your actors.

Watch the introduction video of the CF method below.

0.1 As a team, try to define what design thinking can do for you. This great talk by Tim Brown can be helpful.

0.2 Talk thru the different steps you are going to take in the project and make sure everybody in the team understands the structure that we are going to use.

0.3 Get to know your partner really well, so do research. What are the vision and mission of your partner? What does your partner do? Where is your partner situated (geographically or in a network)? This is an ongoing process during the first climb #1, so please move on if you think you know enough for now.

WEEK #1

Watch the introduction video to climb #1 and week #1 below.

1.1.0 Build your own Miro board by copying the content of this board here.

1.1.1 As a team, loosely define your wicked challenge, deconstruct the most important elements of the challenge and add them to your Miro board.

1.1.2 Use the DESTEP analysis to deepen your understanding of the challenge. It’s also on your Miro board. Do (desk) research in order to understand the different macro trends better. DESTEP is not about completeness but about making choices: what trends are you going to focus on?

1.1.3 Take a look at the IMI Lab goals. They are here (please scroll down). Link your challenge and the trends you’ve found to one or more lab goals. Add them to your Miro board and explain why there is a match.

1.1.4 Pick the trends that are the most interesting for your teams and match both the challenge and our IMI Lab goals. Add your decision to your Miro board.

1.1.5 Research the chosen trends deeper and get to know everything about them. Add this research to your Miro board.

1.1.6 Deliver your debrief: your interpretation of the wicked challenge, the direction (trends and goals) you are going to explore further, and, of course, why this is the way to go.

WEEK #2

Watch the introduction video to week #2 below.

1.2.0 Copy the necessary tools (week #2). The Miro board is here.

1.2.1 Think about your team values and the values of your partner. Fill in the value canvas and look for the sweet spot (where do the values overlap). Keep this value canvas updated during the four climbs.

1.2.2 List all the stakeholders for the challenge, including your partner and your own team. Fill in the empathy map for each of them (by gathering information through desk and field research).

1.2.2 Now match the trends you’ve chosen as most relevant in week #1 to your stakeholders and describe why and how they match.

1.2.4 These new insights probably change your challenge, so redefine your debrief.

WEEK #3

Take a look at the introduction sheets to week #3 below (click on the image to go to the sheets).

1.3.0 Copy the necessary tools (week #3) from the Miro board.

1.3.1 Translate your challenge to the possible and preferable future. What future situation do you want to reach with your effort?

1.3.2 Find your design sweet spot.

1.3.3 Fill in the context map.

WEEK #4

Take a look at the introduction sheets to week #4 below (click on the image to go to the sheets).

1.4.0 Copy the necessary tools (week #4) from the Miro Board.

1.4.1 Construct three frames that show your interpretation of the challenge.

1.4.2 Prepare your dialogue with the partner. Make sure all necessary elements are in there and use the insights Neeltje Mooring gave you in her masterclass.

1.4.3 Produce your process bio and design rationale and deliver them on Monday in teams.

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CLIMB #2 | WEEK #1

Take a look at the introduction sheets to week #1 of climb #2 below (click the image to go to the sheets in Teams).

2.1.0 Copy the necessary tools (climb #2, week #1) from the Miro Board.

2.1.1 Narrow your design scope down by looking at your frames from climb #1. Make them more specific. Make as many design scopes as you need. It is your process.

2.1.2 Put everything together by using the three main aspects of our design: environment, actors, and activities.

2.1.3 Use the scopes you came up with to narrow down all the information you found in climb #1. What are you going to use, or even dive into deeper? What are you going to throw away? Keep or toss!

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CLIMB #2 | WEEK #2

Take a look at the introduction sheets to week #2 of climb #2 below (click the image to go to the sheets in Teams).

2.2.0 Copy the necessary tools (climb #2, week #2) from the Miro Board.

2.2.1 Reframe your frames by asking the ‘how might we..?‘ question for every possible frame.

2.2.2 Identify your actors and get to know everything about them by conducting field and desk research. Be specific: focus on the chasm or tipping point, and use new insights in the research of groups in our current society, like the Mentality Model by Motivaction.

2.2.3 Draw empathy maps for your actors.

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CLIMB #2 | WEEK #3

Take a look at the introduction sheets to week #3 of climb #2 below (click the image to go to the sheets in Teams).

2.2.0 Copy the necessary tools (climb #2, week #3) from the Miro Board.

2.2.1 Make sure you know your actors through and through. If not, empathize more.

2.2.2 Use the insights from Positive Design to design at least three concepts. Read the Positive Design Reference Guide. Use the positive design card deck if you want. Here is the card deck manual.

2.2.3 Don’t forget to use the IMI Lab goals and refer to them in your concept.

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CLIMB #2 | WEEK #4

Take a look at the introduction sheets to the final week (#4) of climb #2 below (click the image to go to the sheets in Teams).

2.2.0 Copy the necessary tools (climb #2, week #4) from the Miro Board.

2.2.1 Determine the actors that will be central in your concepts. Then determine the chasm.

2.2.2 Build scenario‘s based on your decisions. Define the protagonist, complications, antagonist, and resolutions, and tell your stories in an accessible and visual way.

2.2.3 Don’t forget to use the IMI Lab goals and your insights from positive design!

2.2.4 Produce your process bio and design rationale and deliver them with your concepts on Monday in Gradework (9am).